The paper thematizes the views of language in Prof. Lyubomir Ognyanov-Rizor’s pioneering work in the field of translation theory in Bulgaria. To the fore are brought the relations of language and style, form and content, particular and general, period of the work and time of translation. In the focus of scientific interest are the dichotomous presentation of translation phenomenon and the influence of the author’s views on the subsequent development of general and literary translation theory in the German studies in Bulgaria.
Key words: language, translation theory, dichotomous presentation, style, time, work.

